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Video Editor for CPG

Scale your creative production to match your media spend. Create, test, and iterate on video ads faster than your competition.

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Trusted by over 5 million creators and teams

CPG brand videos made with VideoGen

Food and beverage, beauty, and wellness products. Each example was generated from product imagery and a short brand brief.

Food & beverage product video

Cosmetics & beauty product video

Health & wellness product video

Creative at the Speed of Your Media Spend

Your media team identified a winning ad at 2pm. Can creative deliver 10 variations by EOD? Create iterations in minutes, not the 2-3 weeks traditional production takes. Test more hypotheses, scale winners faster.

One Brief, Every Platform Format

9:16 for TikTok. 4:5 for Meta feed. 16:9 for YouTube pre-roll. 1:1 for retail media. Export every format from one project—no separate production runs eating your budget.

Retail Media Network Ready

Amazon DSP. Walmart Connect. Target Roundel. Instacart. Each has different specs and requirements. Create compliant content for all of them without coordinating multiple agency teams.

Creative iteration

Rapid creative iteration

Test hooks, offers, and visuals at scale. When data shows what works, create more versions immediately. 🧪 A/B testing at scale 📈 Iterate on winners

Platform exports

Platform-specific exports

Export for TikTok, Meta, YouTube, Amazon, Walmart Connect, and more. Each format optimized for the platform. 📱 Social platforms 🛒 Retail media networks

CPG brand kit

Brand kit consistency

Lock in brand guidelines so every ad is on-brand. Scale production without sacrificing brand integrity. 🎨 Brand guidelines ✅ Consistency at scale

VideoGen is awesome for scaling video production and improving turnaround time... The complex process of video editing, which could take days or months, now takes minutes!

Ary Aranguiz
Ary Aranguiz
Learning Manager, Google

VideoGen solves the biggest pain points of video production—complexity, cost, and time. In just a few clicks, anyone can create professional, copyright-free videos.

Garry Tan
Garry Tan
CEO of Y Combinator

VideoGen is the most underrated tool for content creators who want to put out the highest quality content in the shortest amount of time.

Andrew Yu
Andrew Yu
6M+ Followers

Frequently asked questions

Ready to scale your CPG creative? Start now.